Rural Computer Consultants reached out to Vivid Image in 2017 when we realized we needed a new website. Six years later, we have zero regrets about the choice to outsource our marketing, as we have now gained a trusted partner.
Sometimes marketing for small businesses and propane companies can be an oversight, but we have come to realize that it is a very important aspect to the success of our business. Quality marketing helps RCC communicate information better to our clients and meet them where they are at. While we are a very technical company and there are certain aspects of marketing we can do ourselves, we understand the value of focusing on what we are good at and asking for marketing help when we need it.
The beginning of a partnership
In the past, we had created and managed our own website, but over time, we realized that our time was better spent focusing on fuel software and customer support. RCC trusted in Vivid Image’s marketing method where they believe in starting with a solid foundation and taking small steps.
Throughout the years, Vivid Image has continued to support RCC in creation and design of logos, brochures, business cards, and various other marketing materials. As RCC and our product offerings grew, we realized that marketing was an area that we could outsource to an expert like Vivid Image to give our employees more focus on building and maintaining quality products and services for propane companies.
Making Marketing Simple
In the past six years, the relationship between RCC and Vivid Image has transformed into a partnership. Rather than just tasking Vivid Image with projects, we give Vivid Image an idea about what we are looking for and then hand over the creative reigns! From there, the partnership includes a lot of collaboration between both companies to create the best versions of the project.
Working with Vivid has really taken our marketing to a new level. They are quick to respond and come back with great ideas that are spot on to what we presented them with. We really enjoy the working relationship we have with their team. I like the simplicity of having an idea and then passing it over to Vivid to have their team finish the vision that we use to showcase RCC.
– Freddie, Sales
Vivid Image works hard to make marketing simple for propane and other small businesses. As a full-service marketing agency, they provide a team of experts that understand marketing and can execute the ideas we have but don’t have the expertise or capacity to complete ourselves. With standing meetings and weekly touchpoints from them, accountability is maintained on both ends of the partnership. Vivid Image has done a great job taking the challenges of marketing off our shoulders.
Not just a website anymore
What started as just a website build has transformed into some pretty amazing (and creative) marketing assets for RCC. After building a website, we requested help with blogging and social media management. From there, RCC added Google Ads management.
We have also trusted Vivid Image to manage our online listings and support reviews management, in addition to email marketing.
From business cards to podcast logos to the design on a custom, portable tradeshow booth, Vivid Image continues to provide dynamic and creative designs to keep our marketing consistent and fresh.
Are you in need of marketing services?
Be sure to stop by Vivid Image’s booth at the Customer Seminar Vendor Fair in June! (P.S. Have you signed up yet?)
If you are attending, you will also get to hear from the owner of Vivid Image, Steve Gasser, about the importance of marketing for propane businesses.
Want to hear more about our experience partnering with Vivid Image?
You can reach out to Freddie or Nancy or Tom or Annie or Abby or Holly or Kyle or Jess or Jason or Justin….they have pretty much all interacted with Vivid Image on projects at one time or another!
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